Literary Structure of Qur'an

Literary structure
The Qur’an's message is conveyed through the use of various literary structures and devices. In the original Arabic, the chapters and verses employ phonetic and thematic structures that assist the audience's efforts to recall the message of the text. There is consensus among Arab scholars to use the Qur’an as a standard by which other Arabic literature should be measured. Muslims assert (in accordance with the Qur’an itself) that the Qur’anic content and style is inimitable.[37]
Richard Gottheil and Siegmund Fränkel in the Jewish Encyclopedia write that the oldest portions of the Qur’an reflect significant excitement in their language, through short and abrupt sentences and sudden transitions. The Qur’an nonetheless carefully maintains the rhymed form, like the oracles. Some later portions also preserve this form but also in a style where the movement is calm and the style expository.[38]
Michael Sells, citing the work of the critic Norman O. Brown, acknowledges Brown's observation that the seeming "disorganization" of Qur’anic literary expression — its "scattered or fragmented mode of composition," in Sells's phrase — is in fact a literary device capable of delivering "profound effects — as if the intensity of the prophetic message were shattering the vehicle of human language in which it was being communicated."[39][40] Sells also addresses the much-discussed "repetitiveness" of the Qur’an, seeing this, too, as a literary device